Creative Nature Thins launch exclusively on Austrian Airlines

Now onboard Austrian Airlines, Creative Nature products are free from the top 14 allergens, vegan-friendly and made using natural superfoods
Award-winning allergen-free brand Creative Nature is taking to the skies with an exclusive onboard product launch in partnership with Austrian Airlines. Passengers traveling on the airline’s long-haul routes will now be able to enjoy Creative Nature’s Lightly Salted, Light & Crunchy Thins, a top 14 allergen-free mini corn cracker.
The collaboration was sparked at the World Travel Catering & Onboard Services Expo (WTCE) and marks another step forward in expanding inclusive food options for airline passengers.
Julianne Ponan MBE, CEO and Founder of Creative Nature, said, “I have flown a lot and never really known if the food onboard is safe. To now have our Light & Crunchy Thins on Austrian Airlines long-haul flights means people can relax and enjoy their journey without worrying. That’s a big deal for me personally and for anyone who needs allergen-free options.”
Simone Walli, Culinary Art and F&B Onboard Concept Manager at Austrian Airlines, highlighted the importance of the partnership for both guests and cabin crew, saying, “With the launch of Creative Nature on board, we can offer all our guests a suitable snack. This helps our cabin crews serve everyone safely, without restrictions.”
Walli reflected on the origins of the collaboration.
“Two years ago, I met Julianne at WTCE and I knew immediately that her products would be perfect for our onboard service. The Light & Crunchy Thins are now rolling out in a cobranded package and will be available on long-haul flights as part of the Apero Service in Premium Economy and Economy, and as an in-between option for Business Class guests.”
Founded by Ponan to ensure that people with allergies are not excluded from enjoying great-tasting food, Creative Nature has steadily grown its presence within the airline industry. The brand has built a strong reputation for delivering inclusive products without compromising on taste or quality.
Creative Nature products are free from the top 14 allergens, vegan-friendly and made using natural superfoods. The brand is available in major UK supermarkets including Tesco, Sainsbury’s and Ocado, as well as retailers such as TK Maxx and Holland & Barrett, and through international online partners.

