New RedCabin research reveals passenger comfort reigns in aviation innovation
Monica Wick, Founder and CEO at RedCabin
RedCabin, renowned host of global transport-focused events, has released its latest research findings, revealing that passenger comfort onboard aircraft is the foremost area for improvement in the aviation industry.
According to the survey conducted at The Aircraft Cabin Innovation Summit 2023 in Hamburg, which was hosted by Airbus, 78 percent of respondents emphasized the need to enhance onboard sleeping capabilities.
“Aircraft interiors play a pivotal role in creating an enjoyable passenger experience,” said Monica Wick, Founder and CEO at RedCabin, in a May 31 press release. “Our research reinforces the value that the aviation industry places on developing next generation products that are comfortable, sustainable and hygienic.”
“The passenger experience remains at the forefront of the aviation agenda. We are on the cusp of a new generation of aviation innovation with sustainability a key consideration, alongside passenger comfort and control.”
The survey highlights the need for enhanced passenger comfort and wellness
The survey gathered insights from industry leaders who participated in the “Future of Aircraft Interiors” survey, shedding light on predictions for the future of air travel and the evolving passenger experience.
Among the respondents, 48 percent expressed the belief that passenger seating requires the most innovation to enhance comfort, while 30 percent emphasized the need to prioritize comfort as a crucial aspect of the inflight experience. In contrast, only 17 percent of participants focused on improving onboard connectivity to maximize travel time.
Hygiene standards, a critical consideration since the pandemic, also emerged as a key concern. The survey revealed that 69 percent of respondents felt that aircraft cabins should do more to improve cleanliness. Suggestions for achieving this included incorporating antimicrobial materials (38 percent), implementing self-cleaning bathrooms (17 percent), and taking additional measures to prevent viral transmission (15 percent).
RedCabin's research reveals an increasing need to improve onboard cleanliness
Sustainability in the cabin was identified as another important issue within the industry. Sixty-five percent of respondents predicted significant improvements in cabin sustainability over the next 2-5 years. Furthermore, 40 percent anticipated an increased use of lightweight materials. The survey also highlighted that 30 percent of participants emphasized the importance of establishing sustainable partnerships to develop “green” alliances and openly collaborate on innovative best practices.