American introduces tequila inflight and expands buy on board menu
American Airlines brings Socorro Tequila onboard
American Airlines is elevating the inflight experience with tequila taking to the skies. Starting June 1, the airline will begin offering tequila on select flights as an inflight alcoholic beverage option for eligible passengers.
For this milestone moment, American wanted to select a brand the airline can connect with beyond the glass, which is why the airline selected Dallas-Fort Worth’s own award-winning Socorro Tequila, the press release said.
Socorro Tequila is crafted in the highlands of Jalisco using traditional methods and 100 percent Blue Weber agave. Known for its clean, additive-free profile, Socorro Tequila delivers a premium flavor that will elevate any journey at 35,000 feet. Tequila will be on board all American flights for travelers to sip and enjoy by the end of June.
This addition reflects American’s ongoing efforts to reinvigorate the passenger experience across all touchpoints of the travel journey.
Starting June 11, passengers in premium cabins will be able to enjoy a new midday snack basket in addition to the morning and afternoon snack baskets American already offers. New offerings include:
Morning snack basket: Fresh clementine, B’cuz Cherry Pistachio Granola Bites, Think Jerky Free-Range Turkey Stick, Blake’s Seed-Based Breakfast Bar +Protein, Bare Organic Apple Chips and Wonderful Sea Salt & Pepper Pistachios
Midday snack basket: Tate’s Chocolate Chip Cookies, Garrett White Cheddar Popcorn, Cooper’s Cheese Straws, Cooper Street Granola Bakes, BobbySue’s Nuts Everything Goes Nuts and Think Jerky Grass-Fed Beef Stick
Afternoon snack basket: Homefree Vanilla Mini Cookies; Miss Vickie’s Sea Salt Chips; Over Easy Almond & Raisins Oat Bar; CauliPuffs White Cheddar Corn, Rice and Cauliflower Puffed Snack; Wonderful Sea Salt & Pepper Pistachios; and Think Jerky Grass-Fed Beef Stick
Main Cabin passengers are also getting new options to choose from with the expansion of American’s buy-on-board offerings launching on select flights starting June 1. They include:
A hearty steak and pimento cheese sandwich, bringing bold Southern flavor to the skies
Tray table tapas, featuring olives, dried apricots, beef jerky, pistachio, white cheddar dip, pita chips and brownie brittle — perfect for customers who prefer a shareable, snackable experience
Brooklyn Biltong Steakhouse Air Dried Beef Jerky, a satisfying, high-protein option ideal for longer flights or quick bites
These new selections are in addition to the fruit and cheese tray, the Tostitos Snack Box and Doritos Cool Ranch Minis that are already available for travelers to purchase inflight — building on American’s commitment to offer more choice and flexibility to all passengers, no matter where they are seated.
The airline is also making buy-on-board options available for purchase on more flights. Passengers will now be able to purchase the new offerings on mainline routes starting at 1,100 miles. Alcoholic beverages will continue to be offered on flights of more than 250 miles.
