Turkish Airlines and Pantone introduce "Turkish Airlines Red" colour
"Turkish Airlines Red" created by Pantone
Turkish Airlines has partnered with Pantone Color Institute, the global colour authority, to name its signature red colour “Turkish Airlines Red."
This collaboration also marks a milestone in Turkish Airlines’s expansion into new territories, including the launch of its inaugural flight to Melbourne, expanding the airline’s network to all six continents.
"Our collaboration with Pantone Color Institute to create 'Turkish Airlines Red' marks a significant milestone in our brand's evolution. This distinct colour highlights our visual identity and celebrates our expanding global footprint with the addition of Australia to our route network. It is a testament to our ongoing commitment to excellence and innovation in connecting the world,” said Rafet Fatih Özgür, SVP, Communications, Turkish Ailrines.
As Turkish Airlines expands globally, flying to more than 130 countries, “Turkish Airlines Red” takes on a significance in terms of delivering a memorable passenger experience around the world.
“We were very excited to partner with Turkish Airlines on the establishment of 'Turkish Airlines Red' as this world renown illustrious airline expands their flight network to 130 countries worldwide,” said Laurie Pressman, Vice-President Pantone Color Institute. “A bold red hue whose courageous attitude and trailblazing spirit promises the excitement of new experiences and the thrill of novel adventures, 'Turkish Airlines Red', awakens our passion to embark on a journey into the unexplored. Potent and powerful, a dynamic red shade full of energy, 'Turkish Airlines Red' expands our horizons, stirring our desire to open our hearts and minds to the fullness of living.”
