July 20 2023  |  Airline & Terminal News

Air Canada enhances onboard experience

By Alex Preston

Air Canada is welcoming passengers with a range of improved onboard products and services

Air Canada has announced the latest improvements to its onboard products and services as part of its ongoing 'More to Travel' initiative.

"At Air Canada, we know that a comfortable and enjoyable onboard experience is an important part of our customers' travel journey," said Jacqueline Harkness, Managing Director, Products and Services at Air Canada, in a July 19 release. "We're pleased to offer more food and beverage options across a variety of tastes and preferences including products not available today on any Canadian airline, as we continue improving Air Canada's overall onboard experience."

In a first for a Canadian airline, Air Canada has introduced the Canadian non-dairy milk alternative, Earth's Own oat milk, as it seeks to cater to a variety of needs and tastes. New popular beverage choices include Blue Moon Belgian White and Hop Valley IPA craft beers, as well as Vizzy Strawberry Orange Mimosa Hard Seltzer, and Rosé from Provence, France and Aperol Spritz (Air Canada Signature Class on international flights).

New menu options available for Premium Economy and Economy customers, on select flights, include butter chicken with rice pilaf and cauliflower peas masala.

Air Canada has also signed an extensive partnership with Mattel, adding dozens of hours of additional kids' film and TV show content to Air Canada's award-winning in-flight entertainment, with even more new content partners expected to be announced soon.

"Air Canada is proud to be the only Canadian airline offering exclusive Mattel favourites like Hot Wheels in the City, Thomas and Friends: Learning with Thomas, as well as episodes of Barbie's vlog—which comes hot on the heels of the most anticipated movie release of the summer," said John Moody, Managing Director of Product Design at Air Canada in the same release. "At the height of family vacation season, parents and kids can enjoy their flight with an unparalleled range of inflight entertainment options including some of the most popular and well-loved kids' shows."

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