JetBlue names Marty St. George President

Marty St. George, President of JetBlue
JetBlue has announced Marty St. George as the company’s new president, effective February 26. St. George will report to Joanna Geraghty, JetBlue’s current president and incoming Chief Executive Officer, the press release said.
“With more than 30 years of experience in aviation and a passion for our industry like few others, Marty’s the right leader to bring onboard as we embark on our focused plan to get back to profitability,” Geraghty said. “I look forward to working with Marty to ensure that our crewmembers are set up for success in serving our customers and can deliver the reliability we know is critical to generating financial returns and powering long-term, sustainable growth.”
St. George was previously a member of JetBlue’s leadership team from 2006 to 2019. During that time he served as Vice President, Planning and Senior vice president, Marketing and Commercial. Later, he became Executive Vice President and Chief Commercial Officer.
Since 2020, he has served as Chief Commercial Officer at LATAM Airlines Group in Santiago, Chile. Prior to joining LATAM, he operated an airline strategy consulting practice and acted as interim Chief Commercial Officer at Norwegian Air Shuttle ASA.
During his 13 years with JetBlue, St. George was key to the carrier’s focus city strategy, led its successful entry into airline partnerships and oversaw its distinctive brand and innovative product strategy.
In his role as president, St. George will lead JetBlue’s commercial functions, including marketing, loyalty, network planning, airline partnerships, sales and revenue management. He will also oversee customer support, enterprise and operational planning and corporate communications. St. George will also oversee JetBlue Travel Products (JTP), which will continue to be led day-to-day by its president, Andres Barry.
“I’m energized to be returning to JetBlue at this pivotal time in its history. JetBlue has incredibly passionate people and one of the best brands in the industry. I’m eager to get to work to help drive the business forward for the benefit of our crewmembers, customers, and owners alike,” St. George said.