December 21 2017  |  Amenities & Comfort

Brussels Airlines and Galileo Watermark team up for Magritte-inspired kits

By Rachel Debling

The kits' neoprene pouches showcase some of Magritte's most inspired works

Galileo Watermark is commemorating the 50th anniversary of the death of Belgium surrealist René Magritte with three amenity kits for Brussels Airlines.

Featuring some of the artist’s most prolific artwork – The Treachery of Images, The Return and The Son of Man – the unisex kits are available on North American, African and Indian Business Class flights and include staples such as socks, an eye mask, earplugs, dental kit and a pen.

“Following on from our Magritte dedicated Belgian Icon aircraft last year, we wish to again honour the artist to mark the anniversary of his passing away,” said Tanguy Cartuyvels, VP Marketing at Brussels Airlines, in a December 20 statement. “As proud ambassadors for Belgium, it has always been important for us to bring the best of Belgium to the world and we are thrilled to do this once again with our latest amenity kits.”

Kenny Harmel, Head of Aviation at Galileo Watermark, commented in the same release: “Understanding local heritage is hugely important, we were keen to continue Brussels Airlines’ long-standing tradition of partnering with national icons and brands to elevate their on-board offering. With the anniversary falling this year, we felt that celebrating some of Magritte’s most iconic pieces would be a fitting tribute and a wonderful keepsake for passengers on-board.”

Copyright 2021 PAX International. All rights reserved. Privacy Policy Sitemap