Spafax partners with Blokur to streamline IFE music rights management
A passenger enjoying music inflight
Spafax has announced a partnership with Blokur, a subsidiary of Music Reports® that leverages new technologies to simplify music rights management. This collaboration optimizes and automates the music publishing clearance process for inflight.
Blokur’s technology streamlines music publishing rights clearances and royalty reporting. Along with Tuned Global, which manages Spafax’s record label clearances, Blokur’s technology will help Spafax ensure that the music content offered onboard is compliant and comprehensive.
“Partnering with Blokur is an exciting step forward for us. By automating the music rights clearance process for publishing, we can craft and deliver memorable listening experiences for passengers, including creating unique playlists that enhance the passenger journey and mirror passenger behavior on the ground,” said Maura Chacko, SVP of Content Experience at Spafax.
Blokur’s efficient management of music rights administration and licensing is set to allow Spafax’s programming team to focus on creating engaging playlists while reducing complexity for airline clients.
The new system is set to launch at the end of this year, in time for Spafax's inflight entertainment rollout during the first quarter of 2025.
Gabriella Heybourne, Senior Business Development Manager at Blokur, said: "We're excited to work with Spafax and bring our expertise and industry leading technology in music rights management to inflight entertainment. Together, we're simplifying the process so great music can be made available to airline passengers.”
