Saudia brings Apple TV+ onboard with Anuvu
This is a special feature from the June/July 2025 Seating & IFEC issue of PAX Tech on page 8.
Saudia selects Anuvu to bring Apple TV+ content to BEYOND
Saudia has announced it will bring Apple TV+ content to the Middle East on its BEYOND entertainment system in collaboration with Anuvu.
“This exciting collaboration experience brings an exceptional experience to our guests, with 100+ episodes and 85+ hours of critically acclaimed content, including hits like ‘Ted Lasso,’ ‘The Morning Show’ and ‘Severance,’” the airline said via LinkedIn.
“So proud to help two great brands such as Saudia and Apple TV+ come together for the first time in region,” said Estíbaliz Asiain, Executive Vice President, Media & Content at Anuvu. “It is such an honor to contribute to defining BEYOND.”
