October 27 2023  |  Inflight Entertainment

British Airways adds Afrobeats to IFE

By Alex Preston

DJ Cuppy is bringing Afrobeats to British Airways' IFE library

From November 1, passengers flying with British Airways will be able to listen to a curated Afrobeats playlist from Nigerian-born musician, Cuppy.

“Like British Airways, music has the power to transport us to different places around the world so I’m super excited to partner with them on their first ever Afrobeats playlist, bringing feel-good vibes right to flyers’ seats. I’m pleased to add this exclusive mix to their extensive music collection and hope customers sit back, plug in their headphones and turn the volume up,” DJ Cuppy said in today’s press release.

Calum Laming, British Airways’ Chief Customer Officer added that, “Enjoying the latest music, films and boxsets is one of the things our customers most look forward to when they fly with us, so we’re really pleased to partner with Cuppy and bring more exclusive mixes to flyers’ fingertips. This year we’ve doubled the entertainment content available on board and music lovers can settle in and enjoy curated playlists and popular podcasts from every genre.”

The new exclusive playlist marks the launch of British Airways’ new route from Accra to London Gatwick - in addition to its daily services to London Heathrow, which are served by the airline’s A350 fleet, British Airways’ newest and more-fuel efficient aircraft type, featuring the latest generation Business Class seat, Club Suite.

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