September 9 2021  |  Inflight Entertainment

AERQ and ABOVE team up on seamless on media content supply chain

By Rick Lundstrom

AERQ and ABOVE, a media processing and distribution platform, today announced their collaboration to automate the media content supply chain for commercial aviation in the cloud.

“The introduction of the service will allow AERQ customers to enjoy the industry’s fastest and most cost-efficient end-to-end service for video asset encoding, integration, and deployment to aircraft. The service is currently being developed and is foreseen to be available Q4 2023/Q1 2024,” said a release from AERQ

In this collaboration ABOVE will focus on media file encoding, metadata generation, DRM protection and watermarking. AERQ develops automated, cloud-based, fast system integration workflows that allow customers to quality check proper CMS integration in the cloud – and spare them that extra trip to the system rack.

AERQ said the integration of both parties’ workflows creates a true on-demand service that will allow service level agreements of as low as 24 hours for end-to-end content delivery to aircraft. It also realizes cost savings of up to 10 times compared to incumbent media processing and integration cost. In addition to optimized workflows, the parties aim to provide transparency and control to airlines unlocking the whole potential of the end-to-end media journey. Though designed as a one-stop-shop service, airlines will be able to integrate their existing media and ancillary revenue partners such as vcontent service providers.

“Collaboration is key to unlock the adoption of paradigm-shifting technologies,” said André Valera, Managing Director at ABOVE, in today’s announcement. “What AERQ is proposing to the market is totally aligned with what we envision from a media distribution perspective, where standards are adopted, and friction points are removed. We look forward to contribute with our ABOVE value proposition and, together, to disrupt the inflight entertainment and connectivity ecosystem.”

Jonas von Kruechten, Head of Strategy and Business Development at AERQ added: “This cooperation showcases how innovation can be achieved when partnering within the industry and looking at the bigger picture. With ABOVE we are happy to have found a true front-runner in media content post-production services. Our innovative workflows will unlock both top- and bottom-line improvement potential for airlines through cost efficiencies and the ability to structure new digital products for passengers.”

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