Buzz and Delta's kit nabs finalist status at TravelPlus Awards
TravelPlus Awards has selected the personalized amenity kits created by Buzz for Delta Air Lines as a finalist in the Most Innovative Amenity Kit category, according to a press release from the amenity specialist.
Released in September 2017, the kits featured a TUMI 19 Degree mini case that can be monogrammed with the passenger's initials free of charge. According to the release, personalization is a "major global trend" and an area in which airlines are considering more and more for passengers in all cabins, but especially in premium. They will be available on all Delta One flights, with a silver hard-case amenity kit offered on outbound U.S. flights and a soft black kit on flights into the U.S. The kits will be launched in a new color beginning April 1.
Allison Ausband, Delta’s Senior Vice President – In-Flight Service, said in a statement: “We are excited to offer customers the ability to monogram their amenity kits and create a personalized souvenir to take with them as they jetset across the globe."
Included in the kits are Kiehl’s Since 1851 skincare products, a hand cleanser, mouthwash stick and TUMI eyeshades. Passengers will enjoy Kiehl’s Lip Balm #1 and grapefruit-scented Deluxe Hand and Body Lotion with Aloe Vera and Oatmeal, a dental kit with Crest toothpaste, striped socks, tissues and ear plugs.
The winners of the Travel Plus Airline Amenity Awards will be announced on April 10 in Hamburg alongside the WTCE.