November 12 2018  |  Amenities & Comfort

KLM and Albéa tap Dutch expertise for new kit

By Rachel Debling

All of the comforts contained in KLM and Albéa's latest partnership, seen here for women

Starting October 28, KLM’s latest amenity kits for men and women, designed by Jan Taminiau and realized by Albéa Travel Designer, will bring an “East meets West” feel to its World Business Class cabin.

The airline has partnered with cosmetics manufacturer Rituals and Dutch designer Jan Taminiau for an onboard offering that is rooted in its homeland’s heritage.

Albéa Travel Designer, a partner of KLM since 2015, has balanced Taminiau’s haute couture spirit and high perceived value with the carrier’s cost-effective approach, capitalizing on its 25 years of know-how in design and manufacturing dedicated to promotional activity in the perfume and cosmetics industry.

World Business Class passengers will receive a comfort kit that includes a dental kit, an eye mask and socks, as well as a Rituals face moisturizer and lip balm.

Exclusive Rituals products featuring the scents of tulips and Japanese yuzu will also be available in the lavatories. World Business Class customers will have access to hand foam, hand and body lotion, hair gel, and body mist, while Economy Class passengers will be supplied with hand foam.

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