Norwegian announces partnership with Michael Mondavi family
Norwegian Cruise Line announced a new partnership with the Michael Mondavi Family to enhance the line’s wine selection fleet-wide.
Under the direction of third-generation Napa Valley winemaker Michael Mondavi, Norwegian has increased its on-board wine selection to include a variety of wines specially-selected by Michael, together with his son Rob Jr. and daughter Dina. In addition, Michael and family will be working closely with Norwegian to curate wine concepts for its upcoming ships.
“Our partnership with the Michael Mondavi Family will maximize the wine experience for guests on board our ships by bringing a new and unique perspective that will enhance our existing wine offering,” said Kevin Sheehan, Norwegian Cruise Line’s CEO. “Working with an established and well-respected family who has a rich heritage of wine-making will ensure that our guests are offered some of the best wines available.”
“We only select wines we would proudly serve on our table to family and friends,” said Michael Mondavi. “We are thrilled to be working with Norwegian to bring our carefully selected wines to their valued guests and are excited to curate the guests’ experiences using our decades of collective experience.”
Additional elements of the partnership include a series of short wine tasting videos featuring members of the Michael Mondavi Family that will be shown in staterooms to educate and inform guests.
The all new wine menu will debut on Norwegian Getaway in January and will be rolled out to the remainder of Norwegian’s fleet in 2014.