David Young of Qantas Airways (left) accepts this year's Mercury Award

From ITCA
In the Zone earns Qantas Mercury kudos

A training and communications tool designed for the crew at Qantas Airways claimed Gold status in the Skills Development Category and the overall Mercury Award at this year’s Conference March 7-9 in Cologne.

Flanked by the outgoing ITCA President Khalid Al Duwaisan of Kuwait Aviation Services Company and outgoing Mercury Awards Chairman Michael Koenig Achenbach, and past winners over the award’s 25 year, history Qantas director of inflight services David Young accepted the award and applause from a large contingency of attendees the last day of the event. Judges this year picked winners from 25 finalists in five categories

Qantas developed In the Zone during the economy class relaunch last year. The program is described by the airline as a training and communications model and brings multi-media training and internal branding into the hands of the crew. More involvement by the crew resulted in improvements in performance and customer satisfaction. Qantas says that In the Zone will be help the airline establish a service platform for the future.

The following is a list of other award winners from the various Mercury Awards Categories:

Systems and Process Development
Gold Award
Cara Operations
OVIS

Silver Award
Continental Airlines and Pourshins
SWAT

Bronze Award
SWISS International
Kaizen Inflight

Bronze Award
LSG Sky Chefs
Development and Innovative Partnership

Skills Development
Gold Award
Qantas Airways
In the Zone

Silver Award
Gate Gourmet
SPICE

Equipment
No Gold Award

Silver Award
The Cup Company
In-cup Service

Bronze Award
Celeste Industries
Foaming Pearl Soap

Second Bronze
Johnson Diversey
Good Sense Service

Food or Beverage
Gold Award
Asiana Airlines
Ssam Bap Healthy
Food, Fun to Eat

Silver Award
HK Dragon Airways
Memories of Warmth and Comforts

Bronze Award
Lily O’Brien’s
Created with Passion

Onboard Service
Gold Award
Korean Air
A Letter from Mom

Second Gold Award
Virgin Trains
Pendolino Primo

Silver Award
Air Dolomiti
Themed Italian
Music Menus

Bronze Award
Compagnie des Wagons-lits
Tout & Bien
On Board Service