Grolsch expands program to cruise crew

A popular program introduced 10 years ago for the Merchant Marine by Grolsch will now be expanded, reported the brewer.

Known as Points Around the Globe, the program awards regular purchases with gifts. Now, crewmembers on cruise lines will eligible if they buy bottles or cases of Grolsch from a ship chandler.

Grolsch has also added MP3 and DVD players to the assortment of logo merchandise available.